QOB Company

About QOB

At QOB, fashion is more than just clothing it’s a form of expression, creativity, and culture.

Founded in 2005 in Syria, QOB began with a bold vision: to redefine the regional fashion industry by combining innovation, craftsmanship, and a deep commitment to quality.

From a single idea, we’ve grown into one of the most recognized fashion houses in the region. Today, QOB operates 168 fashion stores across Syria, bringing premium, contemporary fashion to people from all walks of life.
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Our Vision

At QOB, our vision is to expand our portfolio of fashion brands across the region and beyond introducing fresh, forward-thinking concepts that resonate with today’s modern consumer.
Our Difference

QOB is no longer just a fashion producer we are a dynamic fashion business managing and growing international brands across the Middle East.

Our Core Values

The principles that guide every stitch we create

Passion

We pursue excellence in every design, proud of what we create and how we create it…
Audacity

Bold ideas that challenge conventions while respecting cultural traditions…
Innovation

Continuous improvement through advanced manufacturing and fabric technologies…
Community

Fashion that connects people while celebrating individual expression…

Our Offerings

Comprehensive fashion solutions from concept to customer

Design

Seasonal collections with modern cutlines and fabric variations
Manufacturing

Advanced factories across the Middle East with quality control
Distribution

Middle East & Gulf focus with international expansion
Brand Partners

Exclusive representation of international brands

Our Brands

An Italian luxury menswear brand, renowned for its exceptional craftsmanship and use of the finest Italian fabrics.
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A Legend's Legacy in Men's Fashion

OUR LOCATIONS

DUBAI MALL

Downtown Dubai

DUBAI HILLS MALL

Dubai Hills Estate

OUTLET MALL

Dubai - Al Ain Road

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